Why Your Business Needs More Than a Wix Site

You've probably seen the ads. "Build a free website in minutes." Sounds great when you're starting out. But six months in, you start noticing something - your competitors are showing up on Google and you're not.

Here's what Wix doesn't tell you.

Wix sites are slow

The average Wix site loads in 4-6 seconds. Google recommends under 2.5 seconds. Every second of delay costs you roughly 7% of conversions. That means if 100 people visit your site each month, a slow Wix site could be losing you 7-14 potential customers.

A custom-coded site built with modern frameworks like Next.js typically loads in under 1 second. That's not a marginal improvement - it's a completely different experience for your visitors.

You don't own the code

With Wix, your website lives on their platform. You can't take it with you. If they raise prices, change features, or shut down, you're stuck starting from scratch.

When we build a site for you, you own every line of code. It's yours. Take it anywhere, host it anywhere. No lock-in, no vendor dependency.

Page builders add bloat

Wix injects thousands of lines of JavaScript to power their drag-and-drop editor. Your visitors download all of that every time they load your page. It's like strapping a backpack full of bricks to your website.

Custom-coded sites ship only the code they need. Nothing more.

Google knows the difference

Google's Core Web Vitals directly measure page speed, visual stability, and interactivity. Sites that score well rank higher. Wix sites consistently underperform on these metrics.

Our sites score 95+ on Google Lighthouse. Every single one.

What to do instead

If you're serious about using your website to win customers, you need a site that's:

• Fast - loads in under 2 seconds
• Mobile-first - designed for phones, not just desktops
• SEO-optimised - built with clean code and proper structure
• Yours - code you own, not rented from a platform

That's exactly what we build. Custom-coded, hand-crafted websites for UK small businesses. Starting from £600, live in 48 hours.

Get a free consultation and we'll tell you exactly what your business needs.